HOW TRENDS CAN MAKE YOUR T-SHIRT BRAND ROCK!
You may wonder what is the point of knowing the latest fashion & graphic trends are, when being unique and standing out from the crowd, is often the goal.
Nobody can predict the future precisely but having an understanding of what’s trending globally can give your T-Shirt brand an edge and help generate more sales. Here are our 4 top tips on why you should understand trends when planning your next T-Shirt collection.....
BE CONFIDENT
Trends can help you validate your T-Shirt brands direction and be confident with your product to help maximise sales potential.
HAVE A GLOBAL VIEW
Make confident design decisions knowing you have a global view of what is happening with catwalks, street style, trade shows, art and culture.
SAVE TIME
Take the guess work out of which direction you are heading with your T-Shirt brand and fast track your product to market.
KEEP INSPIRED
Trends can keep you inspired with fresh & innovative ideas whether you apply them to your brand or not.
Top 4 Trend elements to consider when creating your T-Shirts Products...
Trends change. Quickly. Each year new trends emerge and take a hold of the design world. They are constantly evolving and moving around in cycles. It’s not easy to know what’s on trend or popular. There are a lot of resources out there adding to the confusion so it’s vital to have a strong understanding of your customer first, then trend second.
Paying attention to a few key elements within a trend that reflect your brand and product offer is all it takes to take your products to the next level. Here are 4 key areas to consider when analyzing trends....
COLOR
Color decisions can make or break a product, they can be the catalyst that can spark a sale. When designing any product, knowing what colors to use is critical to your success whether in fabric or print.
THEME
Each season there are many varied themes. Focus on what matters to your target market. If you brand is bespoke understand the themes emerging from the catwalks or if your audience is more youthful look to global street style.
GRAPHIC STYLE
Knowing graphic trends can add variety and strength to your offer. Is the trend for photo-real prints, naive illustration, vector simplicity or vintage filters?
APPLICATION
Garment shapes are constantly evolving which effects print application. For example if the trend is for cropped box women's t-shirts then print size is a consideration, or if all over pattern prints t-shirts are
hot then you need to understand scale, theme and
print qualities.
Our creative team at Download T-Shirt Designs scourers the globe for the latest trends, assisting you on your creative journey, providing you inspiration, insight and information on the fast moving fashion & t-shirt design world. Mixing progressive trend looks with directional street style and more to bring you fresh T-Shirt print & pattern designs ready to print on your products.
Sometimes you just need the right inspiration to let the ideas start flowing......... Enjoy the journey! Leave a comment below to let us know how this has helped your t-shirt business.
